Layout, formatting and 301 redirects combine to make great SEO

Many people like to research using quality indicators like PageRank or Moz rank to find out how much authority a page has. Generally speaking where a user is asking a question as part of their search query the results will return a featured snippet. In order to find opportunities for …

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Google's definition of high-quality content

Writing for humans is just the first part of your SEO strategy and one that works with our next tactic, namely giving visitors what they want. As well as great quality content you need a website that is easy to use and provides a great user experience - in other words …

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